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IBM study probes hybrid cloud use in 500 firms

March 3, 2016  

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Two-thirds of organizations implementing hybrid cloud report they are already gaining competitive advantage from their hybrid environments and are nearly three times as likely to use it to assemble data assets or monetize data, according to findings released today by IBM Corp.

With a hybrid cloud approach, organizations can be selective about when to use cloud and when to use traditional IT infrastructure — delivering the best functionality while meeting speed and flexibility needs, as well as resiliency, security and regulatory requirements, the company said.

IBM’s new global study of hybrid cloud, Growing up Hybrid: Accelerating digital transformation from the IBM Centre for Applied Insights, surveyed 500 hybrid cloud implementers from 13 countries and 23 industries and identified a leading group of organizations – 26% of the respondents – that are gaining competitive advantage through hybrid cloud and managing their environment in an integrated, comprehensive fashion for high visibility and control.

In addition, the study found that the leaders are using hybrid cloud to jumpstart “next-generation” initiatives. Leaders are almost three times more likely than other implementers to use hybrid cloud for commercializing insights (e.g., assembling data assets or monetizing data).


They are also five times more likely to be using hybrid cloud for cognitive computing (e.g., predictive intelligence and machine learning capabilities). Finally, over a third of the leaders are already using hybrid cloud to enable Internet of Things.

“We live in a world where companies must take advantage of all of their resources to succeed and deliver services and apps in an as a service model regardless of whether they reside in a public or private cloud or on their existing infrastructure,” said Laura Sanders, the firm’s global technology services general manager for systems.

“Not surprisingly, clients are seeing great value from hybrid environments in driving business results and transformation.  It’s a positive balance of optimization with flexibility and agility. Our goal continues to be the ability to help clients leverage those hybrid capabilities reliably and securely.”

The study found that nine out of 10 leaders report hybrid cloud is crucial to their business strategy and success, while 85% of leaders report that a hybrid approach to cloud is accelerating the digital transformation in their organization.

Further coverage will appear in the March-April 2016 issue of Connections+.